I’ll be honest with you.
Until quite recently, I emidn’t get Twitter.
And I know I wasn’t alone. Lots of people don’t get it.
Let’s face it. Twitter isn’t exactly the most user-friendly and intuitive social network around. In fact, I’d say it’s downright hard. There’s definitely a learning curve.
I must also confess I’ve always viewed it as more “business-oriented” – a place to network, if you will, rather than a place to hang out. Because of this, I never really bothered to figure it out.
Of course, all this changed when I started my freelance writing business.
Once I was up and running, I started focusing on building passive leads. Very quickly, I realised Twitter was one of the keys to achieving this. I needed to understand it and start using it to my advantage.
Here’s what I learned.