Expert Fintech Copywriting
You’ve honed your writing craft and brushed up on your copywriting skills. You have a great website full of glowing client testimonials and excellent portfolio samples. You’ve picked a profitable niche and started marketing yourself relentlessly to qualified leads. But…
If you use cold emailing as a marketing strategy to grow your freelance business, it’s probably been drummed into your head that you have to follow up on every lead. Indeed, many popular writing blogs (some of which I count among my…
When I first started freelancing full-time, I didn’t really have a plan or a blueprint. I did, however have one objective: Get clients. Pronto. I proceeded to pursue this objective with characteristic single-mindedness. I’d send 10 to 20 emails to…
I love lists. I really do. What I love even more, though, is crossing shit off lists. Maybe I’m easily pleased, I don’t know. But it honestly gives me immense satisfaction. These past few months, I’ve been using my love…
Whether it’s a small job or a major project, you should always have a freelance contract in place. Always. There are various reasons for this, some of which I’ve touched on before. However, I think the most important one is…
If you run an online business (or any other business, for that matter) there’s a good chance you’re going to have to deal with at least the occasional late payment. While this is unfortunate, it’s also completely normal. More often than…
I’ll be honest with you. Until quite recently, I emidn’t get Twitter. And I know I wasn’t alone. Lots of people don’t get it. Let’s face it. Twitter isn’t exactly the most user-friendly and intuitive social network around. In fact, I’d say…
While I do love me a good gangster movie, I have to admit I was never much of a Sopranos fan when it was on the air. Don’t get me wrong. It did have its moments, sure. But for some reason it never…
Milestones are funny aren’t they? The date I sat down at the desk in my dingy London studio for my first day as a full-time freelance copywriter — Monday 2 November 2015 — is etched in my memory. But don’t…
It wasn’t a fun week. I’d just been back home for a friend’s wedding, some catching up and a spot of r and r; and I had a hell of a time getting my ass back into gear. Sounds like…